The consumer IoT ('Internet of Things') division within global telecoms brand, producing a number of wearables and connected devices.
To test out some concepts around a new battery-saving feature for a GPS tracking device, validating our key assumptions before committing internal resources.
Existing customers who engage with the device on a semi-regular basis. With the product live across Europe, we needed input from customers in the UK, Italy, Spain and Germany.
As an IoT device, the project spanned both digital and physical product development. It was crucial to gain confidence in our suggested features before committing to further design, software development and hardware engineering.
I worked as Senior UX Researcher on the project, using my experience and insight to shape the research brief and investigate the specific questions brought to me by the product team. My responsibilities included:
Scoping the research brief
User interviews & testing
Synthesising the research data
Report writing and playback
GDPR and research operations
Contact me for further details
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